Georgia Tech Continues 26-Year Relationship With Paciolan by Renewing Partnership

IRVINE, CA and ATLANTA, GA–(Marketwire – November 23, 2010) – Paciolan, the leading provider of ticketing, marketing and fundraising solutions in college athletics, announced today that Georgia Tech has renewed its partnership with the company. Georgia Tech will leverage the Paciolan system to continue to provide fans and season ticket holders with world-class services during every interaction with the athletics department. Georgia Tech has been working with Paciolan since 1984.

“Our partnership with Paciolan enables us to leverage the best tools in the business to serve Georgia Tech season ticket holders, fans and donors,” said Dan Radakovich, director of athletics for Georgia Tech. “We’ve been very impressed with their commitment to excellence, and we couldn’t be more excited to extend our long-term partnership with Paciolan.”

Georgia Tech is an innovator in college athletics that recently implemented an outbound sales program to increase season and group ticket sales for football and basketball. The university partnered with the Aspire Group who leverages Paciolan’s web-based sales tool to sell Georgia Tech tickets. These sales initiatives generated $1.75 Million in incremental ticket and donation revenues for Georgia Tech within just 14 months of implementation.

“We have been blown away by our success with our outsourced sales initiatives based on the services of The Aspire Group and the power of the Paciolan system,” said Wayne Hogan, associate director of athletics — public relations. “We are also excited about Paciolan’s vision to offer a fully integrated CRM solution that will help us elevate these efforts to a new level.”

“For more than 26 years, we’ve been working with Georgia Tech Athletics,” said Dave Butler, chief executive officer of Paciolan. “We’re excited to help them achieve their goals with our ticketing, marketing and sales tools, as well as our upcoming CRM solution that will continue incremental sales growth.”

About Paciolan
Founded in 1980, Paciolan is the leader in venue enablement, powering ticketing, fundraising and marketing technology solutions for leading organizations across North America. Collectively, Paciolan powers over 500 live entertainment organizations that sell over 100 million tickets annually. Primary markets include college athletics, professional sports, performing arts, arenas and museums. Paciolan is a wholly owned subsidiary of Comcast-Spectacor.

Visit www.paciolan.com for additional company information.